Tim Pawlenty of Minnesota weighed in last Sunday on fellow Republican Governor Mark Sanford of South Carolina: "Any time you have leading figures who are engaged in behavior that is sad and troubling and hypocritical...It certainly hurts the brand ." The brand? Interesting word choice, and Republicans have been using it quite a bit lately. We all know that political parties must be sold like shampoo or a new car. Yet politics is a somewhat different commodity. The coin of its rea
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